Privacy Policy

This personal data protection and cookie management charter sets out the policy of the company MA regarding privacy, the collection of personal data and cookies.

It applies to the data collected on the website www.ma-conception.com

The purpose of this charter is to inform you:

• — About the means we use to collect your personal data, with the strictest respect for your rights,
• — About the data that may be collected on our Site,
• — About the use that may be made of the collected data and the rights you have over this data.

Through this charter and/or each time personal data is requested from you, the company MA specifies the purposes of the processing as well as the means of any operation (collection, recording, modification, etc.).

The company MA undertakes to:

• — Ensure compliance with the principles on the protection of personal data,
• — Inform individuals about the existence of their rights of access, rectification and objection,
• — Complete the legal and/or regulatory formalities.

We inform you that, in the collection and management of your personal data, we comply with French Data Protection Act No. 78-17 of 6 January 1978 as amended and in its version in force, as well as with the General Data Protection Regulation (GDPR) adopted on 27 April 2016 by the European Parliament, and the laws and regulations arising from it.

Data Protection

1) Definition and nature of personal data

When you use our website, and through it, we may collect personal data, which is provided to us in the following context:

‘Personal data’ means all data that allows you to be identified directly or indirectly (by combining information), such as surnames, first names, username, postal and email addresses, telephone numbers, data relating to your transactions on the site, and details of your purchases.

2) Rights of access, rectification, deletion, portability and objection to processing

In accordance with French Data Protection Act No. 78-17 of 6 January 1978 and with the provisions of the General Data Protection Regulation adopted on 27 April 2016 by the European Parliament, you have a right of access, rectification, deletion, portability and objection to the processing of personal information concerning you. You also have the option to object to processing for prospecting purposes, in particular commercial prospecting.

To do so, please send a postal letter or an email, signed by the author of the request and accompanied by proof of identity (national identity card or passport) bearing the signature of the person exercising their right.

3) Management of personal data by the company MA

3.1 — Means of data collection

When you browse the website www.ma-conception.com, and in order to provide you with the services offered on it, we may collect personal data concerning you. Before each collection of personal data, we obtain your consent via a form to complete and a checkbox, after you have read this data protection charter.

3.2 — Purpose of data collection

Your personal data is collected to fulfil one or more of the following purposes:

• — To send you newsletters, information letters and promotional offers to keep you informed of new products;
• — To manage your subscriptions and unsubscriptions to newsletters and satisfaction surveys;
• — To produce reports, commercial statistics, market and behaviour studies, in particular to improve our products;
• — To create customer accounts to enable your orders to be processed, manage and process your orders, issue invoices, manage and process deliveries;
• — To handle customer relationship management, in particular the management of your claims and requests;
• — To manage your requests for access, rectification and objection regarding your data;
• — To keep your data in legal documents in compliance with accounting standards, for the legally required period.

3.3 — Data retention

The personal data we collect is kept for a period that does not exceed the time necessary for the purposes for which it was collected, and for a maximum period of:

Afterwards, once the collected data is no longer necessary:

• — We undertake to contact you again to find out whether or not you wish to continue receiving commercial solicitations;
• — Failing that, the data will be archived and anonymised or destroyed.

3.4 — Data recipients

The personal data collected about you is intended for the company MA. The data we collect about you is not intended to be transferred outside the European Union. However, should this be the case, we guarantee that we will implement all appropriate measures to guarantee a sufficient level of protection of your data, such as:

• — Choosing so-called ‘safe’ countries, i.e. offering a high level of protection for your data;
• — Requesting the necessary authorisations from the supervisory authority before any data collection if required;
• — Obtaining security and confidentiality guarantees from subcontractors.

4) Security and confidentiality of the personal data collected

The security and confidentiality of the personal data you entrust to us is a priority for us. We take care to implement all useful technical and organisational measures with regard to the nature of the personal data you provide and the risks presented by its processing.

The security and confidentiality of personal data also rely on everyone’s good practices. We therefore invite you not to share your username and password with third parties, to systematically log out of your profile and customer account, and to close your browser window at the end of your session.

Cookie management policy

The term ‘cookies’ covers all the trackers placed when visiting a website, reading an email, or using software or a mobile application. It is a text file that the site you visit saves on your hard drive or in your browser’s memory.

When you browse our Site, information relating to your browsing may be saved in ‘Cookie’ files installed on your computer, tablet or smartphone.

1) Types of cookies

Cookies issued by the company MA:

These are cookies placed by the company MA on your computer, tablet or smartphone for the purposes of browsing our Site. The cookies we issue allow us to:

• — Monitor the general activity of our Site, detect errors and ensure that our Site benefits from suitable hardware resources;
• — Produce statistics and volumes of traffic and use of the various elements making up our Site;
• — Adapt the presentation of our Site to the display preferences of your device;
• — Make it easier for you to browse our Site by saving you from providing the same information at each new visit;
• — Improve the ergonomics of navigation and identify the interests of users as a whole.

Audience measurement cookies (third parties):

We use Google Analytics to collect information about your use of our Site, in order to measure the effectiveness of our Site’s content and improve our services. We do not collect your personal information and we do not allow the sharing or use of this data.

2) Cookie lifespan

In accordance with the regulations in force, the cookies collected on our website have a maximum lifespan of 13 months.

3) Managing cookie preferences

You have various means to manage cookies. You can accept or refuse cookies on a case-by-case basis, or refuse them systematically. However, we draw your attention to the fact that any settings you make may alter your Internet browsing and that your conditions of access to certain services may require the use of cookies.

Updates to the charter

We reserve the right to modify this Charter, at any time, in whole or in part, taking into account changes and developments in our internal practices and procedures. We invite you to consult this Charter regularly, before any collection of your data, for a better knowledge and understanding of the use of your personal data.